
Valere Capital, up and coming financial advisory, called up Crumpled Dog and asked them to design their brand identity, creating a solid aesthetic base from which they could flourish. The end result is an identity quite refreshing from most financial consultancies; their logo evoked from the company name has a pleasing fluidity that is professional and approachable in its simplicity.
In conjunction with the new identity Valere's website was built using the WebLeopard system to reflect this desired simplicity.
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